Make an Impact! Get your business noticed on the web

If you want your small business to grow and flourish you have to attract, engage and retain customers to increase your turnover and profit. But what is online marketing and how do you start putting a digital marketing strategy in place? A digital marketing strategy is...

Blow your own trumpet – showcase your happy customers

Whether you are an electrician or an online shop your satisfied customers are your biggest advocates. Word of mouth is a powerful marketing tool, and this can be used to your advantage by using customer testimonials on your website. Potential customers will want to...

Watch out for website ‘gotchas’

Your website is a big investment in your business. Remember this is probably how most people will find you. Your online presence helps to build credibility and allow potential customers to find the information they require about you easily. When you first start...

Hosting? What’s that all about?

You want your business to grow and be more profitable. Whilst you are an expert at running your business, as you begin to move online there’s a whole new set of terminology out there that can cause confusion. One of the first terms you will be faced with when...

Back-up, why bother?

We all know how crucial it is to have a copy of important information in case the original is no longer available, but it’s all too easy to delay backing up your online data… until it’s too late. The effect of data loss on your business without a back-up...